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How to Metaverse and Why
Is the future of brand stories, experiences, and engagements in the metaverse? Here’s Cogs & Marvel’s take on why you should be optimising your brand's metaverse technology now.
Raising the Bar on Hybrid: The Metrics of Success
Hybrid is the buzzword of our times, and we’re all for it. Our Head of Digital Solutions, Miriam Verdon, has been leading conversations surrounding the measurement of hybrid experience success, and she has compiled some of the main factors to consider when putting plans in motion.
Sport Sponsorship in a Hybrid World
The summer months of 2021 overflowed with sporting activities and tournaments. We spoke with our VP of Client Relationships, Joanna Olszowski to get her take on sport sponsorship, and how it has adapted to a hybrid world.
Designing Eco-Conscious Brand Experiences
Sustainable thinking must be woven into creative conceptualization. We must build consciousness into our blueprints, and further integrate environmental and social responsibility into event planning.